True On - 10th Of March 2011
10 - Harry Potter & The Deathly Hallows Part One - $951,000,000
Following an effective advertising campaign and a series of delayed release dates, this film generated enough anticipation to reward it with a top ten spot. earning $951,000,000 in world wide gross, Harry Potter & The Deathly Hallows Part One was the most anticipated films from J. K. Rowlings magical series.
9 - Pirates Of The Caribbean: At Worlds End - $960,000,000
At number nine is the third part in the 'Pirates Of The Caribbean' saga. A very unique and popular series of films that each have a high amount of anticipation prior to release. After the popularity of the first instalment; 'Pirates Of The Caribbean: Curse Of The Black Pearl', any sequels were destined to earn high profits. 'At Worlds End' is an example of how effective cliffhangers, and expensive advertising campaigns can be.
8 - Harry Potter & The Philosophers Stone - $974,000,000
No real surprise here, the first film based on one of the most popular series of novels in history. Harry Potter & The Philosophers Stone reached $974,000,000 in worldwide gross off the back of a huge advertising campaign and the reputation of a great book.
7 - The Dark Knight - $1,001,000,000
The Dark Knight hits at 7th place, and once again, there is no real surprise here. Several things contributed to this film's financial success, owing a lot of its rewards to the prequel 'Batman Begins' - which set up the narrative, characters and anticipation for a film that became one of the best comic book conversions ever made. This film's fan base grew from standard comic book fanatics to a world wide favourite when a international advertising campaign was launched, and the word of Health Ledgers excellent performance started to spread.
6 - Alice In Wonderland - $1,024,000,000
A remake of an animation classic, Alice In Wonderland takes 6th spot with $1,024,000,000. Wide spread anticipation for this film was inevitable, and people of all generations flocked to see the 3D experience. The live action version of Alice In Wonderland struck success from Tim Burton's unique abstract style, fantastic costumes, sets and of course those obscure performances from Johnny Depp and Helena Bonham Carter.
5 - Toy Story 3 - $1,063,000,000
Arguably the best modern day animation series, Toy Story 3 was long awaited after the first and second films proved so popular. A large advertising campaign turned out unnecessary as a committed and loyal generation of Toy Story lovers swarmed to see the final chapter.
4 - Pirates Of The Caribbean: Dead Mans Chest - $1,066,000,000
No surprise that this sequel struck gold when its prequel developed such a huge fan base. Promises of new characters, high action spectacles and stunning special effects resulted in this film becoming incredibly anticipated - The 'Pirates Of The Caribbean' series are true examples of how to generate money off the back of unique idea.
3 - Lord Of The Rings: Return Of The King - $1,129,000,000
Currently the worlds most popular trilogy, the final chapter from the 'Lord Of The Rings' masterpieces proved to be an all round blockbuster - not only becoming one of the highest award winning films of all time, but generating a massive gross of $1,129,000,000 putting it as the 3rd most financially successful film.
2 - Titanic - $1,843,000,000
James Cameron's masterpiece is in at 2nd, A film that advertised itself with stars like Kate Winslet and Leonardo DiCaprio - Titanic combined a disastrous true story with a classic Hollywood romance, threw some special effects in and a recognisable original song and out popped $1,843,000,000.
1 - Avatar - $2,782,000,000
1st place goes to James Cameron's Avatar, grossing a colossal $2,782,000,000. Utilising arguably the best advertising campaign for any film, Avatar produced a mystical anticipation prior to its release, daring you to 'Enter The World'. Though slated for its narrative, Avatar was and remains the most visually advanced film ever made, generating massive fan based around the world, particularly in east Asia.
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